Built for restaurants

Seats filled. Stock kept tight. Reviews answered with grace.

Same Brilliant AI platform, tuned end-to-end for restaurants. Agents that know your world, workflows that ship on day one.

Set up for my business See pricing
  • You
  • Your customer
  • Marlow
  • Sam
  • Seat
  • Slice
  • Hold
  • Star
  • Box
  • Tag
  • Anchor
  • Toast
  • Plate
  • Pin
  • Pour
  • Cake
  • Tally

13 restaurants-specific specialists orbiting Marlow + Sam. Hover any node to see who's who. Lines show who they synthesise through.

If this is you

The unglamorous work eating your week.

  • Phone bookings + DM bookings + walk-ins fragmented
  • Stock waste hard to track per week
  • Reviews need a hand - quickly + on-brand

Sound familiar? Here's what changes the day your AI team comes online.

Outcomes

What restaurants get from day one.

  • Seat consolidates every channel booking + holds covers per shift target
  • Slice tracks per-item food waste + flags the 3 dishes worth re-portioning
  • Star runs the post-meal review request at the 24-48h emotional peak
  • Pareto names your top-30 regulars + which haven't been in past 6 weeks
  • Memo writes the weekly cover-target vs actual + waste-trend report
Your AI team

Four agents that already know your world.

Same Brilliant AI agents, niche-tuned playbooks. They speak your trade, not generic CRM-speak.

seat

Seat (restaurants) - multi-channel cover manager

Phone, Insta DM, OpenTable + walk-ins all merge into one diary. Seat holds 12% of Fri-Sat covers for walk-ins (your validated mix), flags overbook risk on Sat 19:30 + suggests upselling the bar.

slice

Slice - per-item food-waste tracker

Sea bass waste 24% this month vs 8% target. Slice flags portion size + the 4 services where waste spiked + suggests reducing the spec from 200g to 170g (still spec-compliant + saves £1.80/cover).

marketing

Star - post-meal review request

Mrs Wilson's table left at 22:14 happy (server tagged 'great'). Star drafts a personal review-request text from chef for 24h after, with your Google + TripAdvisor links + a £10 next-visit credit if they leave one.

customer_insights

Pareto names your at-risk regulars

Top-30 regulars = 28% of covers. 4 haven't been in past 6 weeks (the Hassan family, the Patel anniversary table, etc). Drafts the personal text from chef offering their 'usual' on a Tue/Wed quiet night.

They sound like this

Real conversations, in your tone of voice.

Two examples your agents handle out of the box. Tone shifts when we tune it for your specific business.

Table for 4 for Saturday - DM us if you have anything around 8? Customer · inbound
Saturday 20:00 we're tight - Seat's offering 19:15 (free booking 2-hr) or 20:45 with a bar-drink while you wait if anything frees up. Either works? Allergies / occasion to flag for the kitchen? Agent · drafted, awaiting your sign-off
We had the rib-eye Saturday - bit underseasoned tbh Customer · inbound
Sorry to hear it - chef will want to know that directly. Star's noted you came Sat 20:30. Honest answer: he salts at chef-table tasting + 2 covers across that night flagged similar - looks like a salt-grain change last week. Slice's already flagged for change-back this Thursday. Can I offer you a return visit with a glass on us so chef can do it properly? Agent · drafted, awaiting your sign-off
On day one

The 5-workflow starter pack.

Every restaurants sub-account ships pre-loaded with these. Switch any off, tune any with your wording.

  1. 01 Seat multi-channel cover consolidation + walk-in hold %
  2. 02 Slice per-item waste tracker + portion/spec recommendation
  3. 03 Star post-meal review request at the 24-48h peak
  4. 04 Pareto top-30 regulars + 6-week drift detection
  5. 05 Memo weekly cover-target + waste-trend report
The full footprint

What ships for restaurants, in full.

25+ workflows and 14 specialist agent roles live for your niche. Here are the headline picks; the full catalogue is one click away.

Top niche workflows

  • Reservation No-Show Prevention + Reseating Independent restaurants lose 10-15% of covers to no-shows - tables sit empty on a Friday at 7pm while a walk-in queue forms outside. Generic OpenTable reminders don't move the needle; the restaurant has no automated way to (a) get reliable
  • Natasha's Law Allergen Confidence Pipeline Natasha's Law (UK, 2021) + FSA allergen rules require restaurants to give accurate allergen info to every diner who asks, every time. Independent kitchens with a rotating specials board struggle - the recipe card might say "nut- free" but t
  • Lapsed Diner Return Nudge with Menu Tease A regular who came 3 times last quarter hasn't been back in 90 days. The restaurant doesn't notice until covers dip. Generic "we miss you" blasts feel cheap; personalised "your favourite halibut is back on the specials" lands - but no one h
  • Reviews Respond + Recover (Google / Tripadvisor / OpenTable) Hospitality lives + dies on Google + Tripadvisor stars. Negative reviews unanswered for 48h kill conversion; positive reviews unthanked feel transactional; flat-3-star reviews are GOLD (the diner cared enough to type, didn't hate the place)
  • Private Dining + Seasonal-Event Booking Pipeline Christmas parties, anniversaries, corporate Q1 kick-offs + Sunday-roast private hire are 25-40% of annual revenue compressed into a few months. Restaurants typically take these enquiries on a clipboard, lose half to slow replies, under-quot

Top specialist agents

  • frontline The frontline assistant for a uk restaurant
  • booking You help clients book, reschedule, or cancel appointments.
  • recall You write friendly recall messages: post-appointment follow-up, lapsed-client win-back, seasonal nudge.
  • clinical handover You produce pre-appointment prep + post-appointment instructions.
  • compliance You generate UK compliance reminders for the owner.
  • finance You draft finance communications: fee explainers, deposit notices, dunning copy for overdue invoices, refund explanations.

+ 8 more specialist roles for restaurants. See the full fleet.

13 specialists, restaurants-only

A thinking team - built for restaurants.

These aren't generic 'send a reminder' workflows. They model, recommend, optimise, and tell you what to do. One creative thing each, that no off-the-shelf automation tool can do for you.

  • Seat Cover utilisation optimiser reports to Otis

    Models the diary by service (lunch / dinner / brunch) + table mix + walk-in expectation + no-show probability; drafts the per-shift over/under-book recommendation.

    Weekly Cover utilisation this week + the 2 shifts that lost most + tomorrow's optimal seating plan.
    Advises per-shift seating plan
    Ingenuity Models PER-CUSTOMER no-show probability from booking history (the regular vs the booking.com first-timer) - generic over-booking treats every reservation equally.
  • Slice Food-cost margin sentinel reports to Faye

    Watches supplier price moves against menu line-items; flags any dish whose theoretical margin has slipped BEFORE the kitchen notices in the monthly P&L.

    Weekly Menu items with eroded margin this week + the 2-3 named pricing / portion / supplier-switch decisions.
    Advises margin recovery decision per dish
    Ingenuity Reads supplier INVOICE history line-item against menu recipe quantities - generic accounting sees the total spend lag, not the per-dish drift.
  • Hold No-show predictor + credit-card hold reports to Nell

    Per-booking no-show probability model; flags high-risk bookings for credit-card hold + drafts the per-booker confirmation tone that gets the response without feeling distrustful.

    Weekly Bookings flagged for hold this week + no-show rate vs baseline.
    Advises confirm tone + hold decision
    Ingenuity Reads BOOKING CHANNEL (Resy walk-in vs OpenTable regular vs Instagram cold) as the strongest no-show indicator - the regular forgives the friction, the cold-from-Instagram doesn't.
  • Star Google + TripAdvisor review velocity reports to Marnie

    Drafts the per-customer review request timed to the emotional peak (24-48h post-dinner) on the right platform per customer profile (Google for couples, TripAdvisor for tourists, Instagram for the food scene).

    Weekly Reviews this week + 2 negative-pattern flags + the owner-response priority list.
    Advises review request + owner-response pack
    Ingenuity Times to the 24-48h emotional window + drafts the OWNER'S response to each new review in the owner's actual voice - generic review tools auto-reply robotically + the regulars notice.
  • Box Delivery-platform margin optimiser reports to Faye

    Per-platform (Deliveroo / UberEats / Just Eat / direct) tracks order mix + margin + customer overlap; drafts the monthly menu-by-platform decision (which dishes stay on which platform vs direct-only).

    Weekly Platform margin scorecard + 1 menu-mix shift to test next week.
    Advises platform menu-mix shift
    Ingenuity Detects DIRECT-WEBSITE-RECLAIM opportunity per customer - a Deliveroo regular ordering 3x/month is the highest-LTV reclaim target; generic platform dashboards don't see the customer overlap.
  • Tag Allergen + Natasha's Law compliance reports to Clara

    Tracks every menu change against the FSA allergen matrix; blocks any printed menu / online listing going out with a missing or wrong allergen tag; audits supplier ingredient sheets continuously.

    Weekly Allergen gaps this week + the 1-2 menu items needing supplier re-confirmation.
    Advises allergen compliance gate
    Ingenuity Reads SUPPLIER ingredient-sheet updates + auto-cross-checks against current menu - generic compliance tools assume the supplier hasn't changed their recipe; some do, often.
  • Anchor Staff retention + early-warning reports to Nell

    Per-staff early-warning model (rota response, shift swap frequency, social-media signals, training-request frequency); flags retention risk BEFORE the resignation.

    Weekly 2-3 staff at retention risk + the per-staff named conversation.
    Advises retention conversation focus
    Ingenuity Reads SHIFT-SWAP frequency as the leading signal - a senior chef swapping 2+ shifts/wk is interviewing; generic HR misses the pattern.
  • Toast Private event + party capture reports to Julian

    Identifies high-LTV private-event opportunities (birthday milestones, engagements, corporate Christmas); drafts the per-customer event pitch + the venue-specific package.

    Weekly 5 event pipeline this quarter + the per-customer named hook.
    Advises private event pitch per customer
    Ingenuity Cross-references LOYALTY-CARD birthday + spend history - the regular who spends £180 every visit wants the 12-person 50th party; generic event marketing blasts everyone.
  • Plate Menu engineering + dish-mix optimiser reports to Julian

    Per-dish margin × popularity 4-quadrant analysis (stars / puzzles / plowhorses / dogs); drafts the monthly menu-board redesign + the per-dish action (promote / re-price / re-cost / cut).

    Weekly Dish-mix matrix + 2-3 actions for the next menu iteration.
    Advises menu engineering action per dish
    Ingenuity Knows PLATE PLACEMENT on the menu board moves ordering 20-30% - generic menu engineering ignores the visual layout.
  • Pin Local SEO + GBP + the dish-photo flywheel reports to Marnie

    Per-postcode GBP freshness + dish-photo rotation + menu sync + Q&A monitoring; targets local foodie Instagram accounts for repost-baited collaborations.

    Weekly GBP updates this week + 2 review responses + 1 Instagram collab to pitch.
    Advises local SEO + collab pitch
    Ingenuity Tracks LOCAL-FOODIE Instagram REACH × ENGAGEMENT rather than follower count - micro-foodie accounts convert better than mega-influencers for restaurants.
  • Pour Lunch / quiet-shift filler reports to Marnie

    Same pattern as the salons empty-chair filler but for the off-peak lunch / Tuesday-dinner gaps; targets local office workers, retirees, work-from-home professionals with the right per-customer nudge.

    Weekly Quiet-shift utilisation this week + 8 named local candidates + the per-customer hook.
    Advises off-peak fill nudge
    Ingenuity Targets POSTCODE workers by 'lunch within 8 min walk' radius (not driving distance) - generic geo-targeting uses car-distance + misses the actual lunch market.
  • Cake Special-occasion recall (birthday + anniversary) reports to Nell

    Per-customer special-occasion memory (birthday, anniversary, work-promotion-celebration); drafts the per-customer 'we'd love to host you again' outreach 4-6 weeks before the date.

    Weekly Occasions in next 6 weeks + 10 named customers + the per-customer named hook.
    Advises occasion-driven booking invite
    Ingenuity Remembers WHAT THE CUSTOMER ATE last time + references it ('we'll have the slow-roasted lamb ready') - generic occasion blasts are anonymous.
  • Tally Cashflow + cover-curve sentinel reports to Faye

    Tracks weekly cashflow against booked covers + deposit-pipeline + supplier-due dates; flags the weeks where a quiet spell + a big supplier-pay collide BEFORE the overdraft.

    Weekly Next 4 weeks cashflow forecast + 1 squeeze week + the named action.
    Advises cashflow squeeze prep
    Ingenuity Carries BOOKED COVERS forward against expected average-spend-per-cover - generic AR aging waits for the miss; this catches the squeeze a week earlier.
Walk away from

What's costing you today

  • Phone bookings + DM bookings + walk-ins fragmented
  • Stock waste hard to track per week
  • Reviews need a hand - quickly + on-brand
  • Drafts you write yourself at 9pm
  • Follow-ups that never get sent
  • One more tool subscription you forgot you had
Walk into

What changes the day Sam configures you

  • Seat consolidates every channel booking + holds covers per shift target
  • Slice tracks per-item food waste + flags the 3 dishes worth re-portioning
  • Star runs the post-meal review request at the 24-48h emotional peak
  • Pareto names your top-30 regulars + which haven't been in past 6 weeks
  • 25+ workflows running for you, not by you
  • One subscription replacing the stack you'd otherwise pay £400-600/mo for
  • Your data stays yours - never trained on, never sold (posture)

Ready to see this on your restaurant?

A five-minute conversation with Sam captures your business, your tone and your priorities. No card needed.